No office is perfect, but more often than not Coworking can fulfils most businesses needs.
Cliff Ho, Managing Director of The Commons, sets out to dispel five of the most common coworking myths he hears:
“Coworking spaces are too noisy and disruptive”
Despite perceptions, coworking spaces are not akin to coffee shops. Many may have free-flowing coffee available to members but the idea that they’re a noisy, unproductive working environment is untrue. There is a mutual understanding and respect amongst everyone within the community that work needs to get done.
All good coworking spaces will be well designed to accommodate member needs and working styles from quiet spaces, phone booths, private meeting rooms and communal/collaborative spaces.
“These spaces are only suited to freelancers, tech companies and startups”
Another misconception is that coworking is suited towards freelancers, tech companies and startups, however, most have a very balanced mix of businesses at a variety of stages from very early startups to publicly traded companies, right through to well established, well known companies from the Fortune 500.
More and more large companies (such as Microsoft, Google, PayPal, Dell, Spotify) are actually turning towards shared office spaces for their regional office locations as they see the overwhelming benefits.
“Coworking can be unstable and inconsistent”
Most members actually want consistency, and choosing one coworking space to grow their business is generally the aim. While companies may come in and out, the positive is meeting new people and establishing great business relationships.
There is also a misconception that people may use the space to spruik their business, but a carefully, well curated coworking community fosters meaningful relationships, growing their network and business organically.
“It’s easy to outgrow a coworking space as a business expands”
With many different styles of office spaces, most operators can tailor a member’s unique requirements, often providing more flexibility than that of a traditional office space.
Some companies can reach over 100 employees in a coworking space, however, generally when a company reaches a certain size, say 100+, it makes a lot more sense to create your own office and internal culture.
“I am going to look unprofessional to clients and business contacts if I work from a coworking space”
Most spaces are set up to take client visits with meeting rooms available to book and amenities to enjoy, like coffee and tea service. In our ever-changing society, shared offices are the new normal and most coworking spaces are spending up big on attractive fit outs. Many clients are actually fascinated by this new model and many even inquire about renting spaces themselves.
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